It is Ekta Kapoor and Imtiaz Ali's upcoming film 'Laila Majnu' and they have given away the film's first poster. It is Tripti Dimri and Avinash Tiwary under the blanket staring each other lovingly and the crimson snowflakes not bothering them at all.

Sharing the first official poster of the film via Twitter, Ekta Kapoor captioned it,"The mystery and the chemistry unfolds. Presenting our Laila and Majnu to the world. #LailaMajnu Trailer Out Tomorrow!  #ImtiazAli @balajimotionpic @pipreety #SajidAli @RuchikaaKapoor #PIFilms @balajimotionpic @avinashtiw85@trapss567 #PyaarMeinPagal."

On Monday, Ekta shared Imtiaz Ali's video where he is sharing his insights as for why Laila-Majnu is a legendary tale of romance remembered from generation to generation. He even had a sarcastic take on the youth taunting Tinder big time. Click here to watch the video.

Earlier, Imitiaz had revealed that the most difficult thing he came across was choosing its title. Speaking to a leading daily he said, "I always knew that Laila Majnu is the only title that this film could go by. The star, the plot of the film is Laila Majnu. We have known the legendary lovers for years and years before any one of our names were known." 

The film's trailer will be revealed today. 'Laila Majnu' is slated to release on August 24.