Recently when cricketing world's Master Blaster Sachin Tendulkar had hit his 100th century, renowned industrialist and Sachin's Indian Premiere League owner Mukesh Ambani threw a lavish party in his honor to celebrate his success. The party was attended by most of the renowned personalities of India and Bollywood stars too were there in full attendance. Salman, Aamir, Priyanka, Aishwarya, Abhishek, Hrithik - The biggest stars were present to grace the do.

But, the one prominent personality missing from the bash was Shah Rukh Khan. His absence led to a lot of negative publicity which slammed SRK for not attending the party kept in Sachin's honor. SRK at a recent event revealed that when his absence was pitched negatively by the media he was immensely hurt. "I am numb by the stories that are written about me. I don't know how to react to it. It's very disappointing. I stay away from taking them seriously and avoid commenting on them", said SRK expressing his disappointment over the issue.

Hope the gossip mongers have got their answer right!