January 29, 2011 (Sampurn Wire): Tollywood megastar turned politician K. Chiranjeevi is all set to take a plunge into the media business. The actor entered politics in 2008 by forming a political party called Praja Rajyam in Andhra Pradesh.

Now, as his political party has almost become defunct, Chiranjeevi is reportedly aiming to promote himself and his party by entering into media business. To start with, the veteran actor has already purchased a non-operational media named RK News. He will reactivate it to turn it into a full-fledged channel. He has also plans to launch a newspaper followed by this news channel.

RK News was initially started by Ramakanth Vajpayee, brother of renowned news anchor Deepti Vajpayee of TV9. It was somewhat like the Siti Cable with a very limited number of viewers. It was later acquired by the Agri Gold Company, popular for food product manufacturing and real estate business. However, it was never launched officially and now Chiranjeevi will revive with his star power.

Earlier, his fellow politicians like Y S Jaganmohan Reddy, N Chandrababu Naidu and K Chandrasekhara Rao entered the media business and now its turn of this actor turned politican to take a plunge.

We hope, Chiranjeevi becomes successful in this new venture and his political career is also revived with the help of this media business!

--Sampurn Wire