The Indian arm of the Swiss transnational food and drink company, Nestlé India Ltd, on Thursday, confirmed that it has appointed Bollywood actress Disha Patani as the brand ambassador of Nescafé ready-to-drink, the dairy-based beverage from the company.
The 'Baaghi 2' actress is the first celebrity endorser to be associated with the range that was launched in October 2016. Disha is now a known face and after her impactful debut in the Hindi film industry with Neeraj Pandey's biopic M.S. Dhoni, she went on winning many hearts and craziest fans.
Picking the fitness freak Disha Patani for Nestle is an excellent choice from the brand management team. Arvind Bhandari, general manager, dairy, Nestlé India. said, "Nescafe ready-to-drink is an ideal dairy-based beverage that offers refreshment and indulgence on the go. We are delighted to associate with Disha Patani. She is a contemporary youth icon, her energy and dynamism embody the values that we want to epitomise in Nescafe ready-to-drink."